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Tuesday, November 6, 2007

Car Computers Knock Indian Market

Imagine yourself driving with your family on a weekend on the outskirts of the city using detailed map for the directions, but you are confused, so now what to do, hang on, here is the solution for all your problems related to the directions. All this is actually possible with Map My India's latest portable GPS navigation device, the Map My India navigator.

This smart and sleek GPS based-in-car Navigation portable gadget uses satellites to determine your current location. Anybody can search and navigate anywhere in India. It covers 55,000 towns and villages connected by national and state highways.

The company earlier also has served over 500 leading enterprise customers, and is now offering direction and navigation services to consumers. Rakesh Verma, MD of CE Info Systems, said, "In a country like India, where roads either don't have names or road signs are not clearly marked, following directions based on road names or traditional methods can be a frustrating experience. With the GPS technology and accurate maps, telling you exactly where to take your next turn, so, unnamed and unclear roads are no longer an issue now. The Map My India navigator will guide you effortlessly to your destination. It is our commitment to continuously keep providing comprehensive and high quality maps to drive this industry."

Speaking to itVARnews, Rohan Verma, Marketing Head, CE Info Systems said, "We are looking for more channel partners across India and are happy to inform that we are already working with 25-30 channel partners. We have around channel partners in Delhi and NCR itself. We are targeting all the segments in IT world and planning a growth rate of 10 times more than the current growth rate."

Map My India navigator is currently available in two hardware models. One is Delphi Nav200 and the other one is A MAX 06GP5A. Both the personal navigation devices have built in GPS - Sirf star 111, 3.5" colour touch screen, Samsung 400 Mhz processor and additional multimedia features to play movies, music, photos, games etc. The device is currently available with car accessories and consumer electronics dealers in New Delhi, Bangalore and Chennai. The Map My India navigator is available for Rs. 21,000/- in Delhi and Rs. 22, 000/- in other states.

Map My India will be partnering with leading hardware manufacturers and consumer brands to preload navigator software and maps on a handsets and navigation devices, bringing GPS navigation to the mainstream market.

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